When Safaricom-Vodafone launched the M-pesa revolution many did not imagine that this new innovation in the Mobile Telephony industry would emerge to become a force to reckon with in the mobile banking industry.
M-PESA is a Safaricom service allowing you to transfer money using a mobile phone. Kenya is the first country in the world to use this service, which is offered in partnership between Safaricom and Vodafone. M-PESA is available to all members of the public, even if you do not have a bank account or a bankcard.
Today Mpesa is transacting hundreds of millions of shillings across the country enabling many Kenyans send and receive money in the most convenient of ways.
Infact this revolution has enable many unbanked kenyans who may have been averse to opening bank accounts maintain virtual accounts in the name of Mpesa accounts that ar also connected to their mobile numbers.
The company has made unparalled substantial profits in recent years and this is set to even rise tio unprecedented levels come the next fiscal years.
Though the Kenyan market is abuzz with the entrance of new players Orange and Econet alongside Zain network, Safaricom is still the giant with amazing innovative team and this company is set to go places. Recently it launched a bill payment service in partnership with some corporate players and customers can at the comfort of their living rooms pay their bills. What morwe do one need.
Banks are shaking with every new day of Safaricom innovation.
Thought it shares have been doind badly at the bourse,this is partly due to the global financial crisis and partly due to oversupply of its shares at the market a miscalculation that was done by the transaction advisors during the listing process. However, the future of this company is bright and with foreign investors keen on investing in Kenya as an emerging market with alot of funds, This share is still a good long term bet. Trust me!
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